One of the areas where I think even some of the best book blogs let themselves down is in their outbound links.
Nowadays, I tend to ignore links in book blogs. I’ve just come to expect them to lead to either the Wikipedia entry or a page on Amazon. It’s not that I disapprove of those websites; I just already know that they’re there. They’re easy to find, and if I want the information they carry, I can go straight to them and get it for myself.
When I’m reading somebody’s blog, I’m really looking for something new. This can be what’s written in the blog itself, of course, but the outbound links are part of that, and it’s really a shame how many blogs waste these opportunities to improve their readers’ experience. (more…)



